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'Bangkok Domestic Tastes: a Tailored Speculation' is a ‘tapestry’ that reflects on the promotion and marketing strategies of the real estate market in Bangkok through playful narrative techniques.

Developed in a workshop with 2nd year students of INDA Chulalongkorn University with instructors Alicia Lazzaroni & Antonio Bernacchi.

It represents 9 neighborhoods, all spaces and buildings look like existing ones, aiming to portray the ‘lifestyle’ that each ‘condo’ constructs, promotes, and sells.

It highlights a disconnection between the standardized physical products, the apartments, and their immaterial counterparts, that are these variegated lifestyles described in explicit advertising.

The graphic is lightly inspired by the representation techniques, color palettes, and composition of Thai mural paintings, including hybridizations of typical urban animals, recalling the iconography of mythological creatures.

The artwork has been modeled in 3d, transposed in elevation oblique, colored and blended in vector graphic softwares, to later get printed on cotton canvas with the addition of CNC embroidered elements, allowing to include reflections and colors important in Thai imagery, like gold.

'Bangkok Domestic Tastes: a Tailored Speculation' presents a fascinating and playful journey through the city, while reflecting on how and, especially, why important components of it evolve and shape its life patterns.